We build brands that are beloved by communities all over the world.

Kathryn Cala

Kathryn Cala

Co-Founder / Director of Brand Strategy

Kathryn has been at the helm leading brand development and strategy for some of gaming’s biggest icons. Formerly the Senior Director of Brand at Square Enix, her work has been widely seen all over the world having planned and executed brand launches for Tomb Raider, Final Fantasy, Kingdom Hearts and Hitman.

Now she leverages her knowledge and experience in successful AAA launches along with a wealth of consumer insight to drive clients’ brands; devising deep and focused strategies, campaign planning and creative.

Mike Cala

Mike Cala

Co-Founder / Creative Director

Mike has helped shape some of the world’s most renowned games during his time at Rockstar Games and Square Enix; having developed the visual identities for Grand Theft Auto: San Andreas and IV, Red Dead Redemption and Batman: Arkham Asylum.

With a keen eye for pop culture subtlety, Mike is known for his ability to thread conceptual themes and visual language that bind entire campaigns, creating a holistic experience and an emotional connection.

Our Services

Brand Strategy

  • Market Analysis
  • Consumer Insights
  • Brand Positioning
  • Naming
  • Brand Architecture
  • Brand Guidelines
  • Brand Management
  • Communication Plan
  • Key Messaging
  • Creative Strategy

Design and Creative

  • Logo Design
  • Visual Language
  • Key Art Creation
  • Trailer Production
  • Motion Graphics
  • Social Media Branding
  • Website Design & Development
  • Merch
  • Package Design